Seoul
Korea Grand Sale 2026
2027 코리아그랜드세일
Upcoming
The 2026 edition runs 23 December 2026 – 13 February 2027.
Dates from the official festival listing, checked 14 November 2026. Check the official website before you travel.
At a glance
- Dates
- Venue
- Myeong-dong Noon Square and nationwide (online & offline vendors)
- Address
- 14 Myeongdong-gil, Jung-gu, SeoulIn Korean: 서울특별시 중구 명동길 14 (명동2가)
- Admission
- FreeAs stated in the official listing, retrieved 14 November 2026. No prices are shown unless the listing states them.
- Organizer
- Ministry of Culture, Sports and Tourism
- Contact
- +82-1644-7855
- Official website
- en.koreagrandsale.co.kr
About the festival
The Korea Grand Sale is Korea’s premier tourism festival for international visitors, combining shopping, culture, and travel. Held during the winter tourism off-season, the event aims to promote travel to Korea by offering a wide range of benefits for international visitors across various sectors, including flights and transportation, shopping, accommodation, food and beverages, beauty and wellness, experiences, and travel services. The event also features special promotions and hands-on programs, along with visitor services and exclusive benefits available at the Myeongdong Welcome Center. More information is available on the official Korea Grand Sale website and Korea Tourism Organization social media channels.
Getting there
Getting there by subway
- Euljiro 1(il)-ga을지로입구
Exit 7 · 230 m in a straight line, about 6 min on foot (estimate)
- Myeongdong명동
Exit 5 · 330 m in a straight line, about 7 min on foot (estimate)
Distances are straight-line, measured from the nearest mapped exit (or the station when no exit is mapped); walking times are estimates. Exits can change, so follow the signs in the station.
Trains and buses to Seoul
Getting between Korean cities by train and bus- Gyeongju to Seoul by train and busHigh-speed train (KTX) from 1 h 50 min · 50 a day
- Busan to Seoul by train and busHigh-speed train (KTX) from 2 h 17 min · 105 a day
- Daegu to Seoul by train and busHigh-speed train (KTX) from 1 h 29 min · 131 a day
- Gwangju to Seoul by train and busHigh-speed train (KTX) from 1 h 40 min · 60 a day
- Ulsan to Seoul by train and busHigh-speed train (KTX) from 1 h 54 min · 77 a day
- Daejeon to Seoul by train and busHigh-speed train (KTX) from 47 min · 141 a day